So you're sitting there trying to write your next podcast and what happens? Nada! Nothing! Total blankness! You just can't seem to come up with an idea. You haven't got the glimmer of a subject to talk about.
Has this ever happened to you?
You're not alone. Everyone has blank days. Everyone has points where they just can't think of anything to say. And if your podcast consists of multiple columns in a single recording then the problem is even worse!
So how do you do it?
How do you come up with new podcast subjects?
Well first off you need to realize that ideas are everywhere. No I'm not talking about in the ether -- although that may be true too. I'm talking about everywhere you are and everything you do. They're in the books that you read. They're in the television that you watch. They're in the newspapers and the radio. You just have to open your eyes and your mind to them.
Unfortunately, that means that they won't necessarily appear when you want them. Instead they appear at totally random times. So the first trick that you need to remember is always to have a notepad with you. This can be a little notebook that fits in your pocket. Or it can be a digital memo recorder (your MP3 player often has this built in). How you keep notes is irrelevant. Having something to record the ideas down when they occur is what matters.
Of course there's one source that you may not have thought of. Scary thing is that it's the best source of all. I'm talking about your customers. Or your audience. Or both. Ask them what problems they are having. Look at the questions they are sending you. Surely there are ideas in there. And they'll be the best ideas because they focus on your customer's questions.
The next little trick is to be efficient with your ideas. What do I mean with that? You've come up with an idea -- say "how to create ideas". Cool. One idea, one podcast. Right? Nope. Turn that idea into seven tips (or ten tips or top ten or top five or whatever). Now do a podcast on the overall idea. Do a podcast with the seven tips. Now do a podcast with each of the seven tips. Let's see, that one idea has now turned into nine podcasts. That's efficiency. Want to give away the farm? Add how, why and when to the mix. That works out to twenty seven podcasts. That's a half-year of weekly podcasts! From one idea.
Finally, remember that your podcasts can be turned into segments or columns. You may have an idea that won't give you enough material for a fifteen minute podcast. But what happens if you create a podcast with five six minute segments in it? Yes, you'll need more ideas but each idea will only need six minutes worth of material. That means more of the ideas will be useable. And the podcast will be longer!
Internet Marketing - Using Podcasts Six Benefits of Podcasting The Benefits of Starting a Podcast Podcast Transcription: Converting the Spoken to the Written How to Begin Podcasting the Right Way
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